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Welcome

I Am Here To Help You Learn Effective Marketing Strategies

 

Welcome to my blog, where you will find the best marketing information to help you to succeed in your home business.


Hello, my name is Richard Brokenshire and I’m glad you decided to visit my blog. My goal is to provide you with effective information and tools that will help you become a successful internet network marketer.

For many people, sales remain a mystery. Selling is the highest paid profession in the world, but most people never put a few pieces together to make a profit.

Sometimes they read about it for years looking for secrets and ways to breakthrough, but the money is always illusive.

Making a full time income in business is possible and many people are doing it? But how can it happen for you?

I’m absolutely convinced that a lot of people are just giving up too soon. They don’t quite master the skills that are necessary to succeed.

So here comes a really important thing…the warning part of this article:

The Internet is a fantastic tool, but it’s loaded with traps, and many people who will sell you half of the tools that you need to become successful. After all, do they really want you to build a real business? Keep in mind, if you become successful you won’t need them or their products anymore. So I’ll ask you again, do they want you to succeed?

Unfortunately they have a reputation that precedes them. It’s easy to fall for the hype when you are at your wits end and you haven’t made money yet.

On my blog you will find advice and real world action plans to help you move forward as a person and in your business life. You may find the “tough love” approach difficult to face but if you stick with it you will put it all together and finally realize the your dream of a successful business.

My first bit of advice is this:

The three main things you need to concentrate on are as follows:

1. Generate your own quality leads

2. Call your leads the same day as they are generated

3. Have a long term follow-up system in place

4. Have a quality business plan that anyone can duplicate

You can’t control what the industry, your company, your up line or down line does, but you can control the three things above.

So which one do you think network marketers have the most challenge with? You guessed it, #1.  Although, picking up a phone that weighs 100 pounds can be tough! Most people seem to have difficulty in generating leads.

I can tell you from personal experience that your friends and family members are not the kind of leads that your business needs. Your brother-in-law or postman are probably not the best people to try to get involved in your business.

Maybe chasing down your friends worked in the 1960s but this is the 21st century. You need to move your thinking to the computer age! The good prospects are online right now. You just need to find them.

You may read about “attraction marketing.” It’s really nothing but putting a help wanted ad in front of someone who is looking for that kind of “job.” It’s not rocket science. Anyone can do that.

 

Thank you!

Richard Brokenshire

Brevity is the soul of wit

 

 

Hamlet? alas poor yorick ...

 

The title is a quote from Shakespeare’s play Hamlet. It mean that be brief is a good thing!

 

Why am I quoting Shakespeare? Because it’s a good quote and it directly applies to today’s post.

 

I got a call from a network marketing friend and she was totally excited. She told me her story. Here it is.

 

Her sponsor had sold two of their company’s products to two local schools. Wow! Good for her! My friend decided to give it a try as well. She didn’t know who to approach to sell the products to, so she sent an email to the school board. The email explain a little bit about what the product was and she needed to know who to talk to about getting it into the local school. Well, long story short, the email got passed around the to several different people. As luck would have it arrived at someone’s inbox who is a decision maker. Yay!

 

I asked my friend what the email said and who read it. She read the email to me and then she said this is who read it and like the idea. I said, “You’re kidding?” She said, “No, that’s who read it.” I said, “WOW!” She didn’t realize who it was that read it. I said, “It looks like you’ve landed a whale!”

 

landing a whale!

I explained that she wasn’t talking to someone in the local school board. She was actually talking to someone at the state school board. She was hoping to sell one unit to the local school and the person she has the attention of is someone who can, literally, put them in every school in the state.

 

Needless to say, she was speechless.

 

She was going to reply to the email that she received and wanted to know what I thought about it. I asked her to read it to me.

 

It was a nice email. It explained the product, how it worked and why it needed to go into the school. She put a couple of links to videos about the product, as well. The email kind of went on and on. As she finished reading it, she asks me how she should sign it. I said, “Just put your name on it.”

 

She asks me, “So, what do you think?”

 

I say, “This is, perhaps, the most important email that you will write all month, if not all year, right?” She says, “Yes.”

 

I say, “I hate to say this, but it’s terrible! Remember that brevity is the soul of wit.”

 

landing a whale!

 

I asked her what the goal of the email is. She tells me that the goal of the email is to sell the units. I ask if it is really the email’s job to sell the units. She says no, that she wants to meet with the person and show her how the units can help the students and the schools.

 

Training break

 

It doesn’t matter if you are trying to recruit someone or sell your products. They both start with making contact with someone. After you make contact with a person, there are two things that can happen. They might need more information or they can make a decision. If they don’t make a decision, it means that they need more information. Every time you reach the end of a contact, you need to ask for a decision. If the person doesn’t give you a decision, then set up the next contact or meeting to give them more information.

 

Back to the story …

 

The email she sent was cut down by 80% from the original. It basically said, “Thank you. I’d love to discuss how this unit can help you. Would we be able to meet this Tuesday at 7PM or would Thursday at 7PM be better for you?”

 

The person emailed back, right away, and said that they could talk on the phone at 11AM the next morning. That was perfect for my friend.

 

call me tomorrow

 

My advice for the phone call was that she let the person do most of the talking. Just be there to answer questions. To try to move the person along to a decision or to get an appointment for them to see the unit, in person.

 

The call went great! She was able to get the person to watch a video, online, about the unit. The person loved it and not only wants to put one in every school, they said that they want one for their own home. Currently, they are making arrangements to get the school board person to see the unit in person.

 

Our story has a happy ending!

 

The morale of the story is to keep things moving in the direction of getting a decision. At the end of every contact, set up the next contact. Keep things brief.

 

If you continue to talk, you are more than likely going to talk yourself out of a sale or a recruit!

 

PS   I’m very proud of what this distributor was able to do! I know my advice put her outside of her comfort zone. She handled like a champ. Well done and Congratulations! You deserve the big payday!!

 

 

Please share this article with your downline! It might help them!

 

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Why are there so many meetings?

Meetings!  Meetings! My kingdom for a meeting!

 

meetings

 

It seems like there is always a meeting to go to. A meeting for this and a meeting for that. Why are there so many meetings?

The first meeting we all go to is the original opportunity meeting that we attend. You should remember that. You got tricked into seeing this “new idea” by one of your friends. You say down and watch some guy draw fancy circles on a white board for an hour or so. When he said that if you found 6 people who would join the business, that you’d be making $100,000 per year, you were hooked.

You signed the paperwork, paid your money and you were off to the races.

Let’s take a look at the types of meetings that you’ll have at your disposal and to see if you should attend them or not.

 

Launching your business right

 

Your first meeting is a meeting of sorts. It has been called a launch party or a grand opening. The launch party is just that, a party to launch your new business. If you filled out a memory jogger, and who hasn’t, this party is where you’d like to invite them all to.

If you were opening a store a restaurant, you’d hold a grand opening event, wouldn’t you? You would invite your friends, relatives, neighbors and co-workers to visit you and see what it is that you are selling. It’s no different when you are running a home based business. You just get to host everyone in your home instead of at a store front.

 

Training meetings

 

training meeting

 

Hopefully, your company, your group or your sponsor is holding a training meeting, regularly. It could be held locally, online or on the phone. There needs to be a way of sharing information about what is working in the current market.

Most people have no idea what to do when they first get started in their own businesses. Training is essential to everyone’s success.

 

Opportunity meetings

 

Yes, you attended an opportunity meeting before you joined. Now it’s your turn to recruit people. One of the best ways to recruit people is to invite them to an opportunity meeting. It might be a one on one meeting. That is if you are trained on how to conduct a meeting of this type. Someone in your upline might be willing to conduct a 2 on 1 meeting for you.

You should be able to find a home meeting to go to. This is when you go to someone’s home and they have a business presentation in their living room. You might get brave and have a home meeting at your home, someday.

One of the top earners in your company is probably conducting a hotel meeting, somewhere in your town. They do the same business presentation that you’d give in your living room, it just seats way more people and you won’t have to clean up afterward.

Thanks to the internet, you can probably find a daily opportunity meeting to go to. Webinars are still growing in popularity. It’s an easy and effective way to get a lot of people from different locations, in a room together at the same time.

 

Destination meetings

 

destination meeting

Destination meetings are meetings that you have to pack a suitcase to go to. They are usually the company’s annual convention. This type of meeting will usually last 2 or 3 days. The company might announce new products or they might be opening new territories for their distributors to work.

You’ll get to hear the top earners talk about the business and how it has changed their lives, for the better. If you are lucky, you will get to go to training workshops. Here you will get to learn from the movers and shakers in the company. They will share how they became a mover and a shaker.

To me, the best way to use a convention is to network. Meet other distributors. Talk to the people who are working the business and finding success. You could walk away with a very good mastermind group, to be part of.

Those are the main types of meetings that you can attend. There could be hundreds of meeting to go each year! That’s a lot of meetings.

 

Should you go to all of them?

 

That short answer is, probably not. There are just too many meetings for one person to attend. You should go to a lot of them, though!

There could be several hotel meetings in your area. Find the one that you like the best. You want to find one that has a good speaker and also has good attendance. If you would prefer a more intimate venue, find a home meeting to go to. You need to find a place to take your prospects

Never under estimate the power of “social proof!” You can get a group of people together in the same place, they feed of of the energy that is created by the presenter. If you get 1 or 2 people interested in signing up, you might get a dozen people to sign up. It’s the “herd mentality.” People like to belong to things. When they see others wanting to join, that sends out the signal that it is okay to join this business and others want to join with them.

 

Which meetings should you go to?

 

which meeting

 

You should go to at least one opportunity each week, even if you don’t have a guest with you. Yes, you’ll get to hear the same presentation from the same speaker and you’ll even get to hear the same jokes! Sounds like fun, doesn’t it? Of course by the end of the year, you should know how to give the business presentation frontwards and backwards. You need to know how to give a business presentation

Attending an opportunity meeting each week will also remind you of why you joined in the first place. These opportunity meetings are place to rub elbows with the local people who are building their businesses. You can share information with the people who are actually in the trenches.

If at all possible, you should attend your company’s annual convention. This is the place where millionaires decide to be millionaires!

The rest of the meetings are optional. You might think about attending a webinar, once in a while. You might find that you like them and want to use them to help you recruit people into your business.

All of the meetings are there to help you to build your business. Please find a way to take advantage of them.

 

Please share this article with your downline! It might help them!

 

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This is the best of the Initials Inc. reviews

My review of Initials Inc.

 

initials inc

 

I have chosen to review Initials Inc., even though it is not a network marketing company. It is considered a direct sales company. The two type of business models are similar, but they are not the same. A direct sales company places the emphasis on selling the products and not on the recruiting of new distributors.
 
 
Now for my review …
 
 
I chose to review Initials Inc. because it has been one of the fastest growing companies, over the last 4 years. Initials Inc. was, once again, named to the Inc. magazine 500/5000 fastest growing, private companies in America, for the 3rd straight year. Here is a statement released from the company:
 
 
“It’s an Incredible honor to be on the list again this year. Our consultants (Creative Partners) across the country and Home Office team here in Georgia continue to share Initials, Inc. products and our business opportunity in fresh and exciting ways. Empowering women and families is really at the core of our business,” states Britney Vickery, CEO and Founder.
 
 
Does this mean it is a good company to join or not?
 
 
If you are thinking about joining Initials Inc., you should read as many Initials Inc. reviews as you can find. Be sure that the reviews you read are not written by current members of the Initials Inc. opportunity. They are just there to try to recruit you into the business and may not give you an unbiased review.
 
 
My review of Initials Inc. will be an independent and unbiased review. I am not, nor have I ever been a distributor of Initials Inc. products or the business opportunity.
 
 
Whether you are thinking of joining Initials Inc. or any other network marketing company, I would urge you to do your own due diligence. I strive to provide you with useful information that should give you a good start into examining this company. Remember, this is only a start!
 
 
People frequently lose money while trying to build any network marketing company.
 
 

Initials Inc. reviews – the company and its history

 
 
The company was founded as a direct sales, party plan business in 2005, by two sisters. The two sisters are Britney Vickery and Ivy Hall. They each wanted to be able to earn a second income to help support their, respective, families. They arrived at the idea of making monogrammed handbags, for women.

 

initials on handbags

 

Britney C. Vickery is the Chief Executive Officer and is one of the founders. Ivy C. Hall is the Chief Creative Officer and is also a founder of Initials Inc.
 
 
You can find the company website here. Initials Inc. Website.
 
 
They signed up their 10,000 distributor, called Creative Partners, in 2013. The company is now in their 10th year of business. That does meet one of the main criteria that I have for a company. A company must have been in business for at least 5 years. If a network marketing company is going to fail, it usually fails in its first 5 years of business.
 
 
I had a conversation with someone in their home office. They told me that they currently have 3,989 “active creative consultants.” Active is defined by someone who is earning a check each month.
 
 
There is a video on their “Our Story” page. Under the video you can see pictures of the 14 people on their management team. Initials Inc. Our Story.
 
 
If you would like to contact Initials Inc. directly you can find them here:
 
 
Initials, Inc.

583 Grant Street, Suite G
Clarkesville, GA 30523

Phone: 706.754.0485, Monday-Friday, 9 a.m.-5:00 p.m. ET

 

Initials Inc. reviews – their financials

 
 

their financials

 

I called the company and asked them about their financial status. The only information that I was able to get was that the company is privately owned, by the two sisters and that they are a debt free company.
 
 

Initials Inc. reviews – their Better Business Bureau rating

 
 
I checked their BBB listing and they have a rating of A, as of 3/10/2015. I like to see a company that has at least an A rating. Keep in mind that the Better Business Bureau just tracks customer complaints and how well the company resolves them.
 
 
The complaints can be anything from delivery issues to the quality of products and many other things.
 
 
If you would like to see Initials Inc. BBB rating, you can find it here,

Initials Inc. on the BBB
 
 

Initials Inc. reviews – their products

 
 
The company has all types of bags including purses, clutches, back packs and tote bags. They have a small line of jewelry. The jewelry consists of ear rings, bracelets and necklaces. The offer key chains and sunglasses, as well. The prices range from $6.00 for a key chain all the way up to $140.00 for a piece of luggage called, The Jetsetter.
 
 
I usually advise a prospective distributor to buy a sample product from the company to check out the quality and to make sure they you actually like the products. If you don’t like the products, it will be difficult for you to sell them. Unfortunately, you can’t buy a product directly from the company. You would need to find a local distributor. You could attend a home party to see the products they sell and not even need to buy a sample. You may need to get on their mailing list, but that’s a small price to pay.
 
 
I did find 1 product for sale on Amazon. It is an $85.00 purse. You can find it here. Signature Barrel. It is kind of pricey to get as a sample.
 
 

2015 Spring/Summer Product Catalog


 
 
You can get your products monogrammed or personalized for free. Hence, the name of the company, Initials Inc.
 
 

Initials Inc. reviews – if you join

 
 
If you decide to join Initials Inc. the Starter Kit will cost you $149.00. It is said to contain over $495.00 worth of merchandise and marketing materials. You get 12 products and a fabric ring.
 
 
I couldn’t obtain a list of the merchandise that is contained in the kit, but they do provide a picture of the kit. You can find the picture here. A picture of an Initials Inc. distributor kit. The lemonade dispenser is not included.
 
 
You do get a free replicated Initials Inc. website.

Initials Inc. reviews – the compensation plan

As a direct sales company the emphasis is placed on selling the products. Initials Inc. consultants make a base of 25% commission on personal sales. You can earn over rides on the consultants that you have recruited. The percentage of over rides varies from 1% to 9% and based on which rank you have achieved and the level the recruit is on.

 

initials inc. comp plan

 

There are 9 different levels in their compensation plan. Everyone starts out as a Creative Partner and you can progress to the top level called a Senior Executive Creative Director
 
 
On their website, Initials Inc. calls their business a multi-level, home party business. This means that you conduct your business in your home or the home of a volunteer host/hostess. The person who hosts a party in their home is rewarded depending on the total amount of sales that are generated by the party. You can see the scale of rewards in this picture.
 
 

initials inc. reviews - hostess rewards

 
 

Initials Inc. reviews – their Income disclosure statement

 
 

When I went to the Initials Inc. website, I went to the EARN page. I was greeted by a “highlight box” that had some “fast facts” about the company and what a consultant can earn. The last fact said that the average new consultant is making $49.00 per hour. That sounds pretty good. Below it you can read the disclaimer. It says, “Based on national average, earnings may vary depending on number of parties, party size.”

 
 

I think that is a bold statement and I wondered if they were willing to back up that claim with some documentation. I called them.

 
 

I asked about the claim of $49.00 per hour. The company’s representative said that they take the average earning from all consultants and divide it by the number of hour that they worked. How do they know how many hours the consultants work?

 
 

I asked if they were able to give me any kind of documentation to back up they claim. I was told “No.”

 
 

I asked for an Income Disclosure Statement and again they told me that they could not provide me one. I ended the conversation with one last question.

 
 

I asked, “So, I’m just supposed to take your word for it?”

She answered, “Yes.”

 
 

I hung up the phone and wondered why they don’t claim that everyone averages $109.00 per hour … or more? They never have to prove it.

 
 

I was unable to find an Income Disclosure Statement, online.

 
 

Initials Inc. reviews – the distributor agreements

 
 
Initials Inc. publishes two documents. One is their Terms and Conditions. The other is their Policies and Procedures. The Terms and Conditions document is 4 pages long and is fairly straight forward.

 

initials inc.  - their contracts

 

The Policies and Procedures is an 80 page document and really spells out what you can and cannot do, as a distributor. The company is very strict and protective of their logos, trademarks and copyrighted materials. As they should be!
 
 
It all belongs to them and they don’t want you to use any of it, without their approval. Most likely you won’t get approved to use any of it. You can’t even use any of their copyrighted material in an email address. If you registered the email address: initials-inc-is-the-greatest-company@yahoo.com, you’d be in violation of their Policies and Procedures.
 
 
This is not unusual. Many companies limit the use of their name and tag lines.
 
 
Where this could be a detriment is in any advertising or marketing that you might be wanting to do. You may not be able to have your own website to sell their products through. You might want to use their images of their products on Pinterest or Facebook and this may not be allowed.
 
 
If you have any questions about this, you should call the company directly and ask to speak to their Compliance Department. I know of many people, in other companies, who had a marketing campaign turned down for compliance reasons. If they weren’t able to do marketing and advertising the way they wanted to, they would quit the business. They did quit!
 
 
If any of this sounds like it might be an issue for you, please call the company and ask them about this. It’s better to be safe than to be sorry!
 
 
Initials Inc. reviews – is this the right company for you?
 
 
Obviously, I can’t answer that question for you. You’ll need to weigh the pros and cons about the company to determine if this is the right business for you. I would suggest that you find people who are currently working in the business and also find people who have left the business. Find out what each of these types of people say about the personal experiences in the business. Would they recommend that you join Initials Inc. or not?

 

initials inc. reviews - is it right for you?

 

They do have a corporate YouTube channel. There are 100 videos at the time of this article. They might contain some information that might help you to make your decision to join or not. Initial Inc. YouTube channel.
 
 
As always, if you are thinking about joining this company, do your own due diligence.
 
 
The person who sponsors you is just as critical to your success as the information that is contained in this Initials Inc. review.
 
 
In the end, you must be willing to sell the products and recruit people into the business. It helps, a lot, if you are enthusiastic about, both, the company and their products!
 
 
Initials Inc. scam?
 
 
Being that Initials Inc. is in direct marketing, there may be some that might think that they are a scam. Let me assure that Initials Inc. is a good and strong company. They are in no way a scam!
 
 
As always, I am wishing you the best of luck in your network marketing journey!
 
 
Please share this article with your downline! It might help them!

 

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There is also code in the box below, if you want to link to this article. Just copy and paste it on your blog or site. Thank you!

 
 
 
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Lifestyles of the rich and famous

How’d they do that?

 

daily routines of the rich and famous

 

 

Once again I heard the phrase, “I was willing to do what others were not willing to do.” How many times have you heard that or something similar?

I was watching a video of a woman who had achieved a high level in her network marketing company. Congratulations! The speech was the typical rah rah speech. You know, the kind that says, “if I can do this, so can you.”

After the video was over, I had to wonder exactly what is it that she was willing to do that, apparently, I’m not doing or not doing enough of.

I set out to find out exactly what these high achievers are doing. I have to admit that I was a little surprised by what I found. You might be as well. Let me preface this by saying that you may not want to make 6, 7 or 8 figures per year. Sure, we’d love to have access to that kind of money, but wait until you see what you have to do to get it. Maybe you just need to make an extra $500.00 per month. That would change most people’s lives and there’s absolutely nothing wrong with that!

I know that there a lot of people who would be interested in having a big business. They would be willing to do the work necessary to have that kind of income. It’s those people who I dedicate this article to!

 

Here is a list of the 8 things that they, the top earners, do every day.

 

Produce 1 to 2 pieces of content everyday at least 5 days per week

 

add value to the marketplace

 

With the ever growing popularity of the internet, it has become necessary to add value to the marketplace, in the form of content. Content can be anything from a blog post, a video, a podcast, an ebook or something to train people.

Some of the true rock stars in the industry or producing 1 or 2 pieces of content 7 days per week.

You could write an article for your blog and then record a video that supports and announces the article. You could also do a video and write an article that advertises a webinar training that you are doing. You could make a video that is a product demonstration and try to sell your products that way. It isn’t necessary to have completely separate and unique content.

You can produce content that only the people on your team will see. A specific training that will help your team to improve in some aspect of their business.

Always be adding value to your target market and your team!

 

Show your business plan 2-5 times per day

 

This isn’t just prospecting people. This is actually having 2-5 different people viewing your company’s business presentation. I know it sounds like a lot! It is. This doesn’t mean that you have to, personally, give the presentation. You could be bringing prospects to a hotel meeting. You could have your sponsor giving the presentation, for you. Or you could be showing a video, online.

 

Personal training

 

This is when you need to be a student of the business. Always be improving yourself, your skills and your knowledge about your business, your products and the industry of network marketing. The more you know, the better equipped you will be to help people. The more thorough the knowledge you have, the more likely you are to be seen as a leader.

You can read books, listen to podcasts or take a course. Always look to increase your value in the marketplace.

 

Exercise

 

exercise

 

 

This is one of the most important things that you can do for yourself. Richard Branson says that exercise is the most important factor in increasing productivity. Exercise will increase your stamina and improve your health. Anything that gets your blood moving is a good thing.

My chosen form of exercise is walking. I walk 1-2 hours per day and I love it.

 

Meditate

 

meditate

 

Life and business can be extremely stressful. You need time to relax and decompress. You don’t have to do anything fancy. Just sit and clear your mind. Focus on your breathing. Don’t think about your problems. Don’t think about anything. Do this for 10 minutes per day. I think you will be surprised by how much it helps you. Meditation is a quick and easy way to recharge your battery!

 

Conduct a webinar

 

Conducting a webinar doesn’t have to be done daily, but it should be done at least once per week. Your webinars should be educational and not just trying to recruit people or sell your products. You company might be selling weight loss products. Your webinar could be about the health benefits of losing weight. Or how to double your weekly weight loss. Something that will help people to improve their lives.

If you are conducting a webinar for your team then it should be a training webinar. It could be about recruiting, marketing or anything that will make your team better able to run their businesses.

 

Daily affirmations

 

Everyone should have a written list of things that they tell themselves, everyday. You can read my article about affirmations here. Positive affirmations for network marketers. I would suggest that you read your affirmations, out loud, both in the morning and at night, before you go to sleep.

I have to admit that I had always thought affirmations were, well, a little goofy. I never really saw any value in them. Then I tried it for 3 months. It works. Just read them, day after day, and somewhere along the line you start to believe what you are saying to yourself. It really is amazing what happens.

 

Have a “to do list”

 

a to do list

 

 

You need to have a written list of the things that you are going to do, everyday! This gives you a way to keep track of what is finished and what you still have left to do. As you finish each item, cross them off the list. That’s a good feeling to accomplish things that you have on your to do list!

As I read about the things that the 6, 7 and 8 figure distributors are doing each day, I was shocked. How could a part time person do that much work? The answer is that they probably can’t. It’s a lot of work.

This has to seem anywhere from overwhelming to impossible. It is for me.

Maybe you are the type to want to try to do all of this right away. If you can do all of this, everyday, as a new distributor, then my hat’s off to you!

Most people will find this a little difficult, to do all of these things. Don’t worry too much. You can add to your daily “to do list” as you gain more experience and you are able to make more time for yourself and your business.

This can be done. Just look at the top earners in your company!

 

Please share this article with your downline! It might help them!

 

If you liked this article called, Lifestyles of the rich and famous, please Like it below for Facebook and be part of the conversation by leaving a comment below.

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The 5 key benefits of being in a mastermind group

Are there really benefits of being part of a mastermind group?

 

 

mastermind group

 

 

The second book that I ever read, once I got into network marketing, was Napoleon Hill’s book, Think and Grow Rich. My first thought when I finished was, wow, how do I use all of that? I had no idea. There was so much good stuff in that book, I had no idea where to start.

One of the concepts that jumped out at me was the concept of the Mastermind Group. Hill defines a mastermind group as, “The coordination of knowledge and effort of two or more people, who work toward a definite purpose, in the spirit of harmony.”

Hill also adds this, “No two minds ever come together without thereby creating a third, invisible intangible force, which may be likened to a third mind.”

 

 

You’ve probably heard the old saying, “two heads are better than one.” Napoleon Hill must have believe this to be true.

To me, the a mastermind group forces cooperation, but it also forces competition. I believe that it is this competition that drives each member to be better than than would be, if they were on their own. It is the “anything you can do, I can do better,” attitude. I also believe that it is the cooperation of the mastermind group that allows them to reach an agreement about what needs to get done and how it should be accomplished.

Once you find a good mastermind group to be part of, a good mastermind group is one that has people in it who are farther along the same path that you are taking, you can start to realize the benefits of the group.

 

Here are the 5 key benefits of being in a network marketing mastermind group

 

Thinking bigger

If you have chosen a good mastermind group you will be among people who are able to think bigger than you do. Where your goals might be to recruit 2-3 people per month, the members of your group are thinking about recruiting 2-3 people per week or maybe they are trying to do that everyday. Most people who join a network marketing company have an income goal. They dream of making $100,000 per year. There will be people in your mastermind group who are already making that kind of money and are making plans on how to make $1,000,000 per year or more. These people will stretch your imagination about what is actually possible.

 

Education and brainstorming

Not only will you have the opportunity to brainstorm with your group, that is dreaming up ways to make their goals a reality, but the people in your mastermind group will offer you the education that you will need to implement these new ideas. You can learn from the group’s knowledge and experiences. As long as you are willing to learn, they will be willing to teach you.

 

Accountability

 

a mastermind group should hold you accountable

 

The best way to make sure that you are doing what you need to be doing is to have someone hold you accountable. Will the mastermind group be your babysitter? No, but they will ask you to give an account of what you have been doing to move yourself forward. Some people are completely self motivated, most aren’t. For the rest of us, having someone there to hold our feet to the fire is a good thing. All the while knowing, that if you fall behind, you may be asked to leave the group. That knowledge should get you to take action and stay motivated.

 

Networking

As the name of our business implies, we are networkers. Having the ability to meet new people through the members of your mastermind group can and will be invaluable. You never know when you might make a connection that catapults your business to the next level.

 

Cross promotion

 

share your bestseller with your mastermind group

 

This is a benefit that comes in time. Over time you may find that you develop products or maybe even write a book about network marketing. Who better to share it with than the members of your mastermind group and their audience. An audience could be a downline or a list of prospects. This should lead you to many thousands of people to get your product or book in front of. Obviously, as you build your own audience you can allow the members of the group to get their products or books in front of yours.

 

Bonus benefit – sharing leads

This idea may not be for everyone or every mastermind group, but there is the possibility of sharing your leads. Let’s say, for the sake of argument, that you’ve showed your business presentation to 100 people. Of those 100 people maybe 2 joined your business. That leaves you with 98 people who didn’t want to join your business. There will be others, in the group, who also have this kind of list, people who didn’t join. Why not trade or share leads. You can give the names and numbers of 50 people on your list and someone can give you 50 names and numbers.

You can call their prospects and mention that you are a member of the same mastermind group and you were asked to give them a call to see if they might be interested, in your business. It is possible to have a never ending list of leads this way!

There you have it. My list of the 5 key benefits (and a bonus benefit) of being part of a mastermind group. I hope that you can see all of the possibilities that you have being part of this kind of group. Try to find a group of like minded people, some of them need to be farther down the road than you are and form an alliance with them. It’s to everyone benefit and betterment to join you!

 

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