I Am Here To Help You Learn Effective Network Marketing Strategies


Welcome to my blog, where you will find the best network marketing information to help you to succeed in your home business.

Hello, my name is Richard Brokenshire and I’m glad you decided to visit my blog. My goal is to provide you with effective information and tools that will help you become a successful internet network marketer.

For many people, sales remain a mystery. Selling is the highest paid profession in the world, but most people never put a few pieces together to make a profit.

Sometimes they read about it for years looking for secrets and ways to breakthrough, but the money is always elusive.

Making a full time income in business is possible and many people are doing it? But how can it happen for you?

I’m absolutely convinced that a lot of people are just giving up too soon. They don’t quite master the skills that are necessary to succeed.

Here comes a really important thing … the warning part of this article:

The Internet is a fantastic tool, but it’s loaded with traps, and many people who will sell you half of the tools that you need to become successful. After all, do they really want you to build a real business? Keep in mind, if you become successful you won’t need them or their products anymore. So I’ll ask you again, do they want you to succeed?

Unfortunately they have a reputation that precedes them. It’s easy to fall for the hype when you are at your wits end and you haven’t made money yet.

On my blog you will find advice and real world action plans to help you move forward as a person and in your business life. You may find the “tough love” approach difficult to face but if you stick with it you will put it all together and finally realize the your dream of a successful business.

My first bit of advice is this:

The three main things you need to concentrate on are as follows:

1. Generate your own, quality leads

2. Call or contact your leads the same day as they are generated

3. Have a long term follow-up system in place

4. Have a quality business plan that anyone can follow and duplicate

You can’t control what the industry, your company, your up line or down line does, but you can control the three things above.

Which one do you think network marketers have the most challenge with? You guessed it, #1.  Although, picking up a phone that weighs 100 pounds can be tough! Most people seem to have difficulty in generating leads.

I can tell you from personal experience that your friends and family members are not the kind of leads that your business needs. Your brother-in-law or postman are probably not the best people to try to get involved in your business.

Maybe chasing down your friends worked in the 1960s but this is the 21st century. You need to move your thinking to the computer age! The good prospects are online right now. You just need to find them.

You may read about “attraction marketing.” It’s really nothing but putting a help wanted ad in front of someone who is looking for that kind of “job.” It’s not rocket science. Anyone can do that.


Thank you!

Richard Brokenshire

Vemma shut down – FTC calls Vemma a pyramid scheme



Vemma shut down


vemma shutdown


The FTC (Federal Trade Commission) has temporarily shut down the network marketing company known as Vemma.


Vemma does $200,000,000 in annual revenue. That puts the company at #72 of the top 100 revenue earning companies. They are one of the big boys and I can tell you that they won’t go down without a fight!


The company has ceased operations during this time and there has been a temporary restraining order issued. You can read the TRO here.


The FTC has issued a 27 page complaint against company. They have named 5 Co-defendants, including the company, Vemma Nutrition Company, Vemma International Holdings, Inc, the CEO of the company, Benson K. “B.K.” Boreyko, the top earner in the company, Tom Alkazin and his wife Bethany Alkazin.


You can get a copy of the 27 page complaint here.


These actions, by the FTC, seem to be a result of a 2 year investigation conducted, by Truth in Advertising, into the business practices of Vemma, Benson “B.K.” Boreyko and Tom Alkazin. The allegations seem to stem from the fact that Vemma has been targeting college aged and other young adults for recruitment. The emphasis is placed on the recruitment of new distributors and not on the sale of their products.


That’s, pretty much, the definition of a pyramid scheme.


is vemma a pyramid scheme


There are 5 counts in the complaint.


Count 1:

Illegal pyramid


The complaint alleges that Vemma has been operating an illegal pyramid scheme.


The FTC claims that payments to “Affiliates” through Vemma’s compensation plan were primarily made for recruiting new distributors and not through the sale of their products. It also alleges that most participants will lose money because of this practice.


Count 2:

Income Claims


There are actual transcripts in the complaint document, that show that Mr. Boreyko and Mr. Alkazin, both, made exaggerated income claims, during the company’s business presentations. Here is a quote from the complaint:


Defendants have represented, directly or indirectly, expressly or by implication, that consumers who become Vemma Affiliates are likely to earn substantial income.”


The Income Disclosure Statement (IDS), that Vemma issues, shows that these claims are not true. Not many of their distributors are earning “substantial income.” You can read the IDS here.


Their IDS is very similar to most company’s Income Disclosure Statements. It’s no better and is no worse than most. The funny thing is that the FTC is complaining that the IDS is very misleading because it only counts the distributors who are actually earning money. The people who aren’t earning any money are not included in their statistics. This has long been one of my main complaints about Income Disclosure Statements.


Count 3:

Failure to Disclose


vemma shutdown - due to lack of disclosure


The document says that Vemma is claiming that substantial income can be made by participating in the Vemma program.


Defendants have failed to disclose, or disclose adequately, that Vemma‘s structure ensures that most consumers who become Vemma Affiliates will not earn substantial income.”


I wonder what they mean by “Vemma’s structure?” Is their “structure” that much different than most network marketing company’s structures?


Count 4:

Means and Instrumentalities


This section of the complaints is saying that the Vemma, Benson “B.K.” Boreyko and Tom Alkazin have devised advertising and marketing materials that contain “false and misleading representations” of the company and its income opportunity. It also alleges that by allowing the distributors of the company to use these materials that the defendants have provided the means for all distributors to commit “deceptive acts.”


Count 5:

Relief Defendant


This section says that Bethany Alkazin, the wife of Tom Alkazin was “unjustly enriched,” by the deceptive business practices that the defendant have allegedly committed.


Basically, the FTC wants her to pay back any monies that she received from her husband.


vemma shutdown may cost them a lot of money


What’s next for Vemma?


The end of the complaints is asking for “injuctive relief,” from the court. Apparently, the court has grant the TRO that shut down Vemma. I did find a video from an attorney that Vemma has hired. It is the MLM attorney, Kevin Thompson. He believes that Vemma has a chance to be back in business on September 3rd. That is the date for the first hearing.



That would mean that Vemma could begin to conduct business again, but it doesn’t mean that the FTC’s actions would be over. There would still be a trial.


This is a very interesting case, as it is said that there are many other companies who have similar business practices.


Please share this article with your downline! It might help them!


If you liked this article called, Vemma shutdown – FTC calls Vemma a pyramid scheme, please Like it below for Facebook and be part of the conversation by leaving a comment below.


There is also code in the box below, if you want to link to this article. Just copy and paste it onto your blog or site. Thank you!


Images: freedigitalphotos.net

No one wants to join my business | recruiting


How many people could you recruit if …


mlm recruiting


This is the lament of most network marketers. Unfortunately, most network marketers think that this is the reason that they aren’t making any money. If you are relying on recruiting other people into your business to make money, you’re probably going to be very disappointed. I know, you’re crying foul!


When you joined you were told to go out and recruit as many people as you could. I was told to that, too. Then you make a list of your warm market. You’re waiting for the megachecks to come rolling in, but nothing happened. The sad thing is that for over 99% of network marketers, that never happens.


I want you to read this next paragraph and then stop and think about it for a while.


I read a statistic that said that the average network marketer will recruit 3 people. That’s 3 people, in their entire career. They could work with 10 companies, over the course of 15 years and the average will still be 3 people, total. That kind of explains why so few people make money in network marketing.


Let that sink in!


Why is it that network marketers can’t recruit people into their businesses?


ID why can't we recruit people


The number 1 reason that people don’t recruit many people into their businesses is that they keep it to themselves. For whatever reason, most network marketers never tell anyone that they have their own business.


I believe that most people never say a word about owning a business, because they aren’t making any money. You may be thinking that they are afraid of rejection or disappointment. That they have no business skills. They aren’t salespeople. That they are shy. On the surface, there may be some validity to these things, but I believe that it something else. I think it is because the average network marketer isn’t making any money and they have to ask themselves, “Who would want to join this business?”


It’s a good question to ask. Who would want to join your business? You’ve been doing it for a month, a year or maybe longer and you aren’t making any money. Who would be crazy enough to sign up with you?


Let me ask you this. Have you ever felt this way?


I once saw Bill Britt speak, at an Amway convention. Yeah, it was cool. I was there with my sponsor and after Bill finished speaking, my sponsor turns to me and says, “You need to start recruiting like that guy.” That was some great advice, huh?


recruit like Bill


I replied, “It’s easy for him, he’s making so much money.”


Have you ever looked at the top earners in your company and said the same thing? I think most people have.


Is that the real difference between the top earners and the rest of us? If we were just making money, it would be easy for us, too? I would say, “Yes” to that!


This is why my new battle cry is, “Get yourself into profit!”


I want everyone who reads this to take this as an assignment. Forget about recruiting, for now. This is the number one most helpful thing that you can do for yourself and your business. Now go out and sell your products. Your company has great products, right? If you are using them, you should have a good product story to tell people. Approach your warm market and share your story. You’ll be surprised by how many of them will want to get the same results that you are getting.


you don't have to recruit to make money in network marketing


I want you to get yourself to a place were you are able to pay for your business expenses, your products, your websites and any other business expenses that you have. Then make an additional $500.00 to $1,000.00 per month.


All of this may take you 3-6 months, but when you come out on the other side, you’ll have that same self confidence that the top earners have.


Other distributors will look at you and say, “It’s easy for you, you’re making money every month!”


Please share this article with your downline! It might help them!


If you liked this article called, No one wants to join my business, please Like it below for Facebook and be part of the conversation by leaving a comment below.


There is also code in the box below, if you want to link to this article. Just copy and paste it onto your blog or site. Thank you!


Images: freedigitalphotos.net

Taking it to the next level


What the heck does “taking it to the next level” even mean?



taking it to the next level


The Oxford Dictionary defines ‘take it to the next level’ as:


[to] further improve or develop something that is already successful”


It was several years ago, I had a meeting with my advertising guy. He was the main guy that I use to place ads for my business. After our 45 minute, strategy meeting, we got up and walked around our town. There was a large, but vacant storefront there. I looked at him and said, “This will be our future corporate headquarters.”


He replied, “Well, I’m here to help you take it to the next level.”


I asked, “What does ‘take it to the next level,’ mean?” He didn’t really have an answer.


I guess it one of those phrases that is so cliché that no one really knows what it means.


I was listening to a podcast, the other day. The title was, “Taking it to the next level.” I had to listen, right? Maybe they knew what it meant. They talked a lot, but never told me what it means.


I liked what they had to say. I found it to be encouraging, if not inspiring.


dictionary definition of taking it to the next level


I’m here today to add my definition to the conversation.


I can remember the old Nintendo game Super Mario Brothers. It was a lot of fun. You send Mario through an obstacle course to try reach the end of the course. When you do complete the course, you are promoted to … you guessed it … the next level. Yay!


You are taken to the next level, to run through the next course. This course is longer and has more obstacles that are more difficult to get through. You must get better at maneuvering Mario. You have to gain more skills in order to survive everything the game throws at you. You have to get better.


It’s hard to believe that Super Mario Bothers would be a metaphor for your business life.


On your way to your goals, you are going to have to improve your skills and work harder. You’ll have to take it to the next level!


take it to the next level


You will need to take your actions and your performance to the next level. That is more action and you will need to perform at a higher level in order to succeed.


Here are a few of my favorite quotes about taking it to the next level.


Identifying your weaknesses and overcoming them will help you elevate to the next level.” – Anne McMillion


This is one of the best quotes on the subject. It really gets to the heart of the matter. I love her name too.


Character cannot be developed in ease and quiet. Only through experience of trial and suffering can the soul be strengthened, ambition inspired, and success achieved.” – Helen Keller


No one said it would be easy. There will trials and suffering along the way. Be prepared for that.


It’s never too late to start over. If you weren’t happy with yesterday, try something different today. Don’t stay stuck. Do better. – Alex Elle


This quote isn’t really about taking it to the next level. I added it in here to say that it doesn’t matter what has come before, you can get a “do over” any time you want it. Today is a new day and tomorrow will be a new day too.


take the road less traveled


Two roads diverged in a wood, and I – – I took the one less traveled by, and that has made all the difference. – Robert Frost


I really like this quote. It’s ashamed that it has become a cliché. Are you going to go down the same road that most network marketers take? The one that is easy and leads to losing money or are you ready to make a commitment to yourself and your business?


Are you ready to take it to the next level?


Please share this article with your downline! It might help them!


If you liked this article called, Taking it to the next level, please Like it below for Facebook and be part of the conversation by leaving a comment below.


There is also code in the box below, if you want to link to this article. Just copy and paste it onto your blog or site. Thank you!


Images: freedigitalphotos.net

Wordpress SEO Plugin by SEOPressor