I Am Here To Help You Learn Effective Marketing Strategies


Welcome to my blog, where you will find the best marketing information to help you to succeed in your home business.

Hello, my name is Richard Brokenshire and I’m glad you decided to visit my blog. My goal is to provide you with effective information and tools that will help you become a successful internet network marketer.

For many people, sales remain a mystery. Selling is the highest paid profession in the world, but most people never put a few pieces together to make a profit.

Sometimes they read about it for years looking for secrets and ways to breakthrough, but the money is always illusive.

Making a full time income in business is possible and many people are doing it? But how can it happen for you?

I’m absolutely convinced that a lot of people are just giving up too soon. They don’t quite master the skills that are necessary to succeed.

So here comes a really important thing…the warning part of this article:

The Internet is a fantastic tool, but it’s loaded with traps, and many people who will sell you half of the tools that you need to become successful. After all, do they really want you to build a real business? Keep in mind, if you become successful you won’t need them or their products anymore. So I’ll ask you again, do they want you to succeed?

Unfortunately they have a reputation that precedes them. It’s easy to fall for the hype when you are at your wits end and you haven’t made money yet.

On my blog you will find advice and real world action plans to help you move forward as a person and in your business life. You may find the “tough love” approach difficult to face but if you stick with it you will put it all together and finally realize the your dream of a successful business.

My first bit of advice is this:

The three main things you need to concentrate on are as follows:

1. Generate your own quality leads

2. Call your leads the same day as they are generated

3. Have a long term follow-up system in place

4. Have a quality business plan that anyone can duplicate

You can’t control what the industry, your company, your up line or down line does, but you can control the three things above.

So which one do you think network marketers have the most challenge with? You guessed it, #1.  Although, picking up a phone that weighs 100 pounds can be tough! Most people seem to have difficulty in generating leads.

I can tell you from personal experience that your friends and family members are not the kind of leads that your business needs. Your brother-in-law or postman are probably not the best people to try to get involved in your business.

Maybe chasing down your friends worked in the 1960s but this is the 21st century. You need to move your thinking to the computer age! The good prospects are online right now. You just need to find them.

You may read about “attraction marketing.” It’s really nothing but putting a help wanted ad in front of someone who is looking for that kind of “job.” It’s not rocket science. Anyone can do that.


Thank you!

Richard Brokenshire

Are you building your network marketing business on a budget?


4 tips to help you build your business on a budget


Are you on a budget?


Most people who come to network marketing do so to make extra money. Well, most come to the industry to make the big bucks and fire their bosses. Either way, most people don’t have a lot of money to invest into building their businesses.


Since a lot of us are on a budget, I’d like to offer you 4 tips that might help you out.


One of the most often heard objections to signing up with a network marketing company is, “I don’t have the money.” It’s not like they have an endless supply of money to use to join your business. Could they come up with the money? Probably. They just don’t see joining your business as a priority.


There are people who truly don’t have the money to join. To those people, I would say, don’t join. If they have a burning desire to join and build a business then I would encourage them to generate the money they need. Thanks to Craigslist.org and Ebay.com, it is easier than ever to raise the needed funds. I would think that almost anyone could find a few hundred dollars worth of unwanted items in their garage or attic.


Once you’ve joined a network marketing company, you will want to generate a monthly income. You do this for two reasons. The main reason is so you can afford to stay in the business. I believe the #1 reason people quit their businesses is that they are losing money. It costs money to run and maintain a business. If you are unable to generate any income, you will never be able to offset the operating expenses. You will be forced to quit, just due to the economic realities.


How can we generate a monthly income?


create a monthly income


Sell your company’s products


The quickest and easiest way to generate money is to sell your company’s products. They are the best in the world, right? That was one of the reasons you joined. You must have a “product story” to tell prospective buyers. That’s a story about how the products have helped you solve a problem you were having. Just tell your friends, relatives, neighbors and coworkers that your clothes are cleaner, your teeth are whiter, you’ve lost 10 pounds this month or whatever it is that your products have done for you.


Talk to the people who love you the most or owe you the most and it should be a fairly easy sale! This should create an ongoing stream of income, for you.


Sell affiliate products


Another way to generate money is to sell affiliate products. It could be a book from Amazon or you could sell a product that one of the network marketing gurus has created. There are any number of products and services out there that you could be an affiliate for. Find a few that are easy to sell and get started.


Track your results


track your results


This section is about saving money section rather than making money. Most network marketers will be spending money trying to build their businesses. Marketing and advertising can be expensive. You’ll need money to pay for these expenses. This is why you are trying to generate a monthly income. If you can offset the costs of running your business, it will allow you to continue to operate, forever.


If you keep track of the results of your advertising and marketing, you will know what is working and what isn’t. You should discontinue anything that is not producing the results you desire and reallocate that money to another form of advertising that is working.


I know you have to be thinking that you can generate an income from recruiting. In fact, you can generate a lot of money. There will be plenty of time to recruit people after you have an established a monthly income.


Once you have a monthly income, it will be much easier to recruit people. When a prospect asks you, “How much money are you making?” and that’s a reasonable question! You can say, “I’m making $300.00, $500.00 or $1,000 per month,” however much you are making.


Is you prospect going to say, “Well, sorry that’s not enough money for me.” Or do you think that they would say, “Hmm, I’d like to make an extra $300.00 to $500.00 per month. Can you teach me how to do that?”


I would hazard a guess that they’d want to learn how to make the extra money!


If you are building a business on a budget, like most of us, I hope that you found these ideas to be helpful!


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Happy Independence Day!


Happy 4th!


Yes, it’s July 4th.  It’s the day that we celebrate our independence.  Do you know who we became independent of?  Reporter Mark Dice decided to go to the beaches of San Diego and find out how many people would know the answer to this question.


This is one of the craziest videos I’ve seen in a long time.



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Tick, tick, tick, tick … BOOM!


ticking time bomb


Today’s Federal Debt is about $18,574,417,555,000. That’s nearly $19 TRILLION!


The amount is the gross federal debt issued by the United States Department of the Treasury since 1790. It doesn’t include state and local debt, and it doesn’t include the so-called unfunded liabilities of entitlement programs like Social Security and Medicare.


At the end of FY 2015 the total government debt in the United States, including federal, state, and local, is expected to be $21.694 trillion.


To me, there is only one reason why you run up a national debt of nearly $19 trillion. You do that because you know that you have absolutely no intention of ever paying it back.


There is economic turmoil all around the world. No one thought that Greece would default and yet they just did. No one thought that the US territory, Puerto Rico would get the edge of bankruptcy, but guess what. That’s right where they are, on the edge.


Don’t think for a minute that it can’t happen here, in the US, too!


In fact, it has already happened here, not once, but twice. J.P. Morgan, the guy, not the bank, was able to bail out the US government in 1985 and in 1933 the government admitted it was bankrupt, again. The Great Depression had its grip around the neck of the United States and the money dried up. You might have heard that the government confiscated all of the people’s gold coins, gold bullion and gold certificates. Pretty much any kind of gold, the government took it.


Why am I bringing up this history lesson? Am I trying to scare you? Quite frankly, YES!


Is there any hope? Are we doomed? I don’t know. Maybe.


Between bail outs and bail ins, who knows what’s going to happen. Or when it will happen. The Federal Reserve seems to be propping up the economy. They are printing money like it is going out of style. Maybe it is.


Corporations are downsizing and out sourcing. Who knows if you or I will have a job next year or next month.


One thing is for sure. Things look like they will get a lot worse before they get any better.


This is a call to action!


I am here today to say, get to work. If you are in a network marketing business, start working it for all your worth. If you aren’t in one yet, find one and get to work.


There may be precious little time before the house of cards comes tumbling down.


Make as much money as you can, now. Get out of debt and pay off your mortgage, if you have one. Then build up some savings.


I’m not a financial adviser. I only offer this as an educational experience. I urge you to do your own due diligence to prove or disprove what I have said here.


The worse thing that could happen is that you build a big business and the economy recovers. You get to pay off any bills you have now and you will be living free and clear in your home. All the better.


Take action, now! Do it with urgency! You want be sorry!


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The top 8 mistakes that I made while trying to build my business | network marketing




oops i did it again


I can remember the first time I saw a network marketing business presentation. It was for Amway. My friend drew those circles for all he was worth. My eyes were as big as saucers by the time he was done. All I had to do was to get to the top level and I’d be making $100,000 a year. On the way home, I just kept saying, “you, me 6-4-3.” Those were the number of people I needed to recruit on those levels to make it to the top.


I never did make it to the top level of Amway. The funny thing is that I tried Amway 2 other times after that. I was convinced that I could make it work. I never made it work.


What went wrong? There were probably a lot of things that went wrong. Here is a list of the top 8 things that I did wrong.


I set my expectations too high


This is a typical thing for people who are new to the business. Who could blame me for thinking big. My sponsor was spinning tales of vast riches, lavish homes and vacations around the world. It sounded really good, but I don’t think that it was reasonable to think that way. Sure, some people make it to the top levels and they have all of that stuff, but not many.


I don’t say this to burst your bubble, but wouldn’t it have been more reasonable to think that I could start off by making an extra $500.00 per month? I’m not saying that I couldn’t have built up my income to that $100,000 per year level, but it makes sense to me that it would take a while to do that.


I believed that it would be easy money


My sponsor told me that it would be easy to make money in the business. After all, the products were the best around. They would be easy to sell. All I had to do was demonstrate how well they worked and they would sell themselves.


If I needed to recruit 6 people, all I needed to do was to draw circles and they’d pull out their credit cards and sign the dotted line.


I was totally unprepared for how difficult it would be. I suffered through disappointment after disappointment. The products were too expensive and everyone I talked to had jobs and no one wanted a side business.


I didn’t learn the skills that I needed to run a successful business


do you have skills


I didn’t even know that there were any special skills to learn. I was told that it would be easy.


I didn’t talk to enough people


It was 1981, when I joined Amway, the first time. The news show, 60 Minutes, had aired their negative report about the company. The few people that I talked to showed no real interest in the company. I did manage to sell some of the products, but it was not nearly enough to offset what I bought for my own use, let alone enough to turn a profit. Without having any of the skills that I really needed to run a network marketing business, I’m not sure that it matter how many people I would’ve talk to.


The people I did talk to got an ear full


There were a couple of people that I thought were going to join the business with me. The unfortunate thing was that I kept talking and talking and talking. I was finally able to talk them out of joining. If I hadn’t been so busy getting in my own way, maybe I could’ve made a go of it.


I didn’t talk to the right people


is this the right person


The advice my sponsor gave my about recruiting people was, talk to everyone. I had no idea that everyone wouldn’t be interested in it. I didn’t know that I should be screening people. Making sure that they were at least interested in making some extra money. I talked to everyone. Like I said, I suffered through a lot of disappointment!


I never built a customer base


If I had to do it all over again, I would’ve built a good customer base. I could’ve sold a couple of products to each member of my family and to my friends. I think they would’ve supported me that much. Even if I only managed to generate a few hundred dollars each month, that would’ve kept me in the game. I know that if I were making a little money that I would have had an easier time getting people interested in the business opportunity.


If I could say, “I’m making an extra $400.00 a month, in my spare time!”


How many people would respond, “I’d like to make $400.00 per month, too. How do I did it? Will you teach me?”


How easy would it be to sponsor people who say that?


I quit


bye bye


I think the worse thing that someone can do, in a network marketing company, is to quit. I know, because that’s what I did. It was so much tougher than I could have imagined.


I know that there is only so long that anyone can stay in business while they are losing money. I was no different. It finally got to be too expensive and I had to quit.




It’s okay to make mistakes. I know that I’ve made more than my fair share of them. As long as you are learning from the mistakes that you make, you’ll be okay.


If you’d like to share some of the mistakes that you’ve made along the way, please fell free to leave a comment below.


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Is motivation overrated?






It seems like I hear someone talking about getting motivated or staying motivated, all the time. What is motivation?


I found these definitions of motivation on Google.


Motivation is the general desire or willingness of someone to do something.


Motivation is the reason or reasons one has for acting or behaving in a particular way.


We’ve probably all be to our own company’s annual convention. We’ve listened to the top money earners tell us their stories. They’ve told us that we can do exactly what they’ve done. After listening to several of these people, we even start to believe that we can do it too! We’re totally excited and ready to go back to building our businesses, as soon as we get home. We’ve been motivated.


We’re full of spit and fire and we start to talk to people about our business. We get a few “Nos” and the fire starts to cool off. A few weeks later we’re ready to quit. Does this story sound familiar?


Now we are driving to work each day. We don’t really like our jobs anymore, but we go because we need the money. We’re not motivated to go to work and we aren’t motivated to do our jobs. We’re not motivated, but we still do it.


What gives?


We go to work. We do our jobs 8 hours per day and 5 days a week. We do this every week for 50 weeks a year. We’re not even motivated. How do you explain this?


are you motivated to go to work


Maybe motivation isn’t all that it’s cracked up to be. What is it that keeps us going back to our jobs?


We are committed to making a paycheck. A lot of us desperate for that money. If we don’t get that money, then we might not eat. Maybe it’s desperation and commitment that keeps us going?


I’m not saying that motivation and being motivated isn’t a good thing. I’m saying that motivation is overrated. We can read books, listen to tapes and go to the conventions, but sooner or later that motivation will wear off. We need more than just to be motivated.


Even the people who are successful will find themselves unmotivated, some time. When this happens, they don’t take a day off. They do what needs to be done, anyway.


motivation is not the key


Maybe it is just sheer will power.  A deep seated desire to achieve success.  Being unwilling to quit.  Having an unwavering, laser focused plan of action.  The top earners are unwilling to settle for being the best that they can be.


Get motivated? Get busy, no matter what!


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