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Effective Network Marketing Strategies


Welcome to my blog, where you will find the best network marketing information to help you to succeed in your home business.


Hello, my name is Richard Brokenshire and I’m glad you decided to visit my blog. My goal is to provide you with effective information and tools that will help you become a successful internet network marketer.


For many people, sales remain a mystery. Selling is the highest paid profession in the world, but most people never put a few pieces together to make a profit.


Sometimes they read about it for years looking for secrets and ways to breakthrough, but the money is always elusive.


Making a full time income in business is possible and many people are doing it? But how can it happen for you?


I’m absolutely convinced that a lot of people are just giving up too soon. They don’t quite master the skills that are necessary to succeed.


Here comes a really important thing … the warning part of this article:


The Internet is a fantastic tool, but it’s loaded with traps, and many people who will sell you half of the tools that you need to become successful. After all, do they really want you to build a real business? Keep in mind, if you become successful you won’t need them or their products anymore. So I’ll ask you again, do they want you to succeed?


Unfortunately they have a reputation that precedes them. It’s easy to fall for the hype when you are at your wits end and you haven’t made money yet.


On my blog you will find advice and real world action plans to help you move forward as a person and in your business life. You may find the “tough love” approach difficult to face but if you stick with it you will put it all together and finally realize the your dream of a successful business.


My first bit of advice is this:


The four main things you need to concentrate on are as follows:


1. Get yourself into profit as quickly as possible

2. Generate your own, quality leads

3. Call or contact your leads the same day as they are generated

4. Have a long term follow-up system in place


You can’t control what the industry, your company, your up line or down line does, but you can control the four things above.


Which one do you think network marketers have the most challenge with? You guessed it, #1.  We are in a money making business. If you don’t make any money, sooner or later you will have to quit.


I can tell you from personal experience that your friends and family members are not the kind of leads that your business needs. Your brother-in-law or postman are probably not the best people to try to get involved in your business. However, all of these people might be willing to support you by buying one or more of your products.


Once you are able to generate a profit, recruiting people into your company will be a bit easier. When a prospect asks you, “How much money are you making?” you’ll have a real answer.


It becomes much easier when the prospects know that you’ll be able to show them how to become profitable, like you!



Thank you!

Richard Brokenshire



Does “No” mean “No” in network marketing?


Network marketing is a wondrous thing


network marketing is wondrous


In real life, we’re told that “No” means “No!” However, in business, we’re told that “No” could mean “Not now.” I’m so confused! Which is it? “No” or “Not now” or maybe it’s “Maybe some other time.” How am I supposed to be able to tell the difference?


I’m not really sure that you can tell the difference. I guess we’re left to assume that any time someone says, “No,” that they secretly are saying “Maybe some other time, but not now.”


You might as well, right? You can keep following up by saying, “I know this isn’t for you, but maybe you know someone who might be interested.” They can’t get too mad at you for asking that, can they?


All of that brings me to my story.


A few months ago, I asked a friend to take a look at my business opportunity and they said that they didn’t have time. I told them that it was okay and that we’d get together and go over it, at a later date. We agreed to that and went our separate ways.


It was about 6 weeks later and that same friend called me and ask how I was doing in my business. At the time I had no reason to suspect that anything was “up.” I said that business was booming and I asked if they had time to look at it. They said yes and we set up a meeting. Little did I know that I had become “the prey” and not “the hunter.” Oh well.


A few days later we got together. I did a quick overview of my company, the compensation plan and a little about the products. They seemed impressed. They asked a few question and then they said, “I have something to show you.”


I couldn’t believe it. In that 6 weeks, they had joined someone else’s network marketing company. They told me that they were doing really well in it. In fact, in their first full month, they had made a little over $1,000. Now I was impressed. It’s not often that someone jumps out of the gate like that.


Then they started to try to recruit me. Oh brother. They didn’t join my business and now they expected me to join theirs. I politely declined. I told them that I was way too busy to be trying to build a second network marketing company. I wished them well and we parted company.


we said our goodbyes


I have to admit that I got my little feels hurt. At first, I was really disappointed. I knew this person would be a good distributor! Apparently, I was right about that. Too bad they weren’t tearing up things in my business!


After a few weeks of sulking about my loss, I realized that their “No” wasn’t a “No” at all and it wasn’t even a “Maybe later.” Their “No” was a “I don’t really like your product.” They needed to find a company with a product that they could be passionate about. That’s exactly what they did. They are much better suited for the company that they chose! If they had joined my business, they probably would’ve been unhappy and never really done anything. We both would’ve been losers and they may never have found the business that they are in now.


I was disappointed, at first, but I really think that they are much better off where they are. Hopefully, they will continue to do well with their business. After all, isn’t helping people what the network marketing business is supposed to be all about?


The surprising thing is that they call me and ask my for advice about their business. Yeah, I’m happy to help them! They’re still my friend!


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Is residual income better than trading dollars for hours?


Residual income vs. Time for dollars


residual income



In network marketing we’re taught that making a residual income is always a good thing and trading your time for dollars is always a bad thing. Is this true?


Residual income


What exactly is residual income and why would you want any? Residual income is a continual income that is received for work that you have done. In English, that means that you just have to do the work one time and someone is going to pay you forever.


Some examples of residual income would be as follows. If you write a song, you could get paid every time a radio station plays it. If another person decided to record the same song, you could get paid for that as well. If you wrote a book, the same thing would happen. You can get paid for every book that is ever sold.


If you buy a house and rent it out, you could get paid for as long as that home is occupied.


There are many ways to create a residual income. Having a good source of residual income is a great idea. That is if you can figure out how to get it. It can take a fair amount of money to buy a second home or a lot of talent to write a popular song or a best selling book.


Let’s make a deal


trading time for dollars


What about trading dollars for hours? The most common way to do this is to have a job. About 90% of the US population works for someone other than themselves. They are trading their time for their employer’s money. The thing about having a job is that you need to show up and do the work in an acceptable manner in order to get paid. As you get older, there may be someone who is younger and willing to do the same job at a lower rate of pay. That means you could be out of a job and not get paid anymore.


Does this mean that having a residual income is always a good thing?


On the surface, it would seem to be a great deal. You can do the work one time and reap the rewards forever. It might not always be an easy thing to have a residual income. If you buy a house to rent out you could be in for more than you bargained for. You could buy a home that drops in value the longer you own it. You could buy a property that has to repaired, continually. You could rent it to tenants that destroy the home. The home may sit empty for long periods of time. There are a lot of things that can go wrong being a landlord.


Now, if you were to write a song that is a timeless classic, then you’d be set for life and on easy street.


Is trading your time for someone else’s money always a bad thing?


I wouldn’t say that having a job is a bad thing. Although, some jobs are better than others. If you happen to have a job that you love, then the amount of money that you are being paid is a secondary concern. My only question is how many people are really doing what they love or even like?


With all of that being said, you could own a small business where you are the only person who works for the company. You are more likely to like or love what you are doing, that way. You own the business, but you are trading your time for your client’s money. That may not be a bad thing.


residual income vs trading dollars for time


These types of businesses run a very wide spectrum of endeavors. You could be a butcher, a baker or a candlestick maker. You could be an attorney or a doctor. You could own some sort of consulting business. The amount of money that you could be earning also runs the entire spectrum. You could be a baker who makes the equivalent of $50.00 per hour. If you are a lawyer, you could be earning $200.00, $300.00 dollars per hour or more. If you are a consultant, you could literally, be making thousands of dollars per hour.


Let’s say that you are a top marketing consultant. You might be working to teach multi-million dollar businesses how to improve their sales and marketing efforts. In this case, you could be earning $10,000 per day.


You are still trading your time for their dollars, but at $10,000 per day, you’re making a pretty good living and probably don’t mind that you are trading your time for dollars.


Although, to most people, building a residual income may seem like the best way to go, trading your time for dollars isn’t always a bad idea.


Please share this article with your downline! It might help them!


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What are the “Amway Safeguards?”


I’m not in Amway, why should I care?Amway logo is registered

It was about 40 years ago and the FTC had a bug up their collective rear ends. Their target? Amway.


In 1975, the FTC set its sights on the Amway Corporation. They were out to finally put an end to them. After 3 years of back and forth and legal wranglings, they finally took them to court. Oral arguments were heard in 1978.


It was about a year later and the court handed down its decision.


I’ve read some of the decision, certainly not all of it. It’s hundreds of pages long and in legalese. As best as I can tell, Amway seems to have been guilty of a lot of what the FTC had accused them of doing. How did Amway overcome this take down attempt? I’m not really sure why, but the FTC seemed to “let them off the hook.” That sounds so out of character for a government regulatory agency.


The FTC stated Amway was not an illegal pyramid scheme since the Amway system is based on retail sales to consumers.


The administrative law judge also found that “Amway is not in business to sell distributorships and is not a pyramid distribution scheme.”


Apparently, after the decision was hand down, Amway agreed to several stipulations. They are as follows:


The 70% rule


The 70% rule states that 70% of products that a distributor orders needs to be sold to non distributors. This rule has been “modified” over the years. It is now acceptable for distributors to count products that they personally use as sales and products that are used as samples can also be counted towards the 70% threshold.


The 10 customer rule


The 10 customer rule is just that. Every distributor needs to have 10 verified customers who aren’t distributors. Some companies require that a distributor provide proof of each customer while other companies just asks the distributor to sign a place on the order forms stating that they have 10 different customers.


these are the amway safeguards


An inventory buyback policy


I don’t know if all network marketing companies offer to buyback inventory from their distributors or not. I know Amway is required to do that. I would think that most companies would adhere to this rule. If a company refused to buyback inventory they would lose standing in the court of public opinion. Nothing is worse than that!


If a network marketing is compliant with these rules, they can at least hope to stay off of the FTC’s radar.


These safeguards were put in place to protect the public … from themselves.


During that era, in network marketing, a new distributor was encouraged to “front load” their product buying. That means that as soon as they joined they would buy a lot of products to rank advance and qualify for higher commissions before they really got start in their business.


This wasn’t limited to new distributors, though. At any time, a distributor could make a large purchase to help them rank advance. You probably have heard stories of people who left the network marketing business, but had a garage full of products. I guess they had high hopes of selling all of those products, some day.


These rules may seem like common sense, to most of us, but there was a time when common sense was in short supply!


It’s the lure of easy money. It makes people do crazy things!


These safeguards are supposed to apply to all network marketing companies!


Please share this article with your downline! It might help them!


If you liked this article called, What are the “Amway Safeguards?”, please Like it below for Facebook and be part of the conversation by leaving a comment below.


There is also code in the box below, if you want to link to this article. Just copy and paste it onto your blog or site. Thank you!


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