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Why network marketing …

Why network marketing is not a scam

 

A friend of mine called me up and asked me to come over to his house and look at something that he thought I might find interesting. That was my first time seeing an MLM. I had no idea what a network marketing company was, at that time.

 

By the time he drew a ton of circle, I was up to making $100,000 per year. I was hooked. I had to give it a try. It looked simple enough. Little did I know, Amway had such a reputation. But I never thought of Amway as a scam. It didn’t work for me but I figured that it was because of me.  I had no idea what I was doing.

 

Why network marketing?

 

 

I found out later that the incomes that were claimed at each level were greatly exaggerated. Now, the FTC requires that network marketing companies provide income disclosure statements.

 

If you haven’t read your company’s IDS, you should. It’s a real eye opener!

 

Most people claim network marketing is a scam because most people who try MLM never make any money. I can understand someone who hasn’t made money or worse yet, lost money, in network marketing, would be angry. But who failed? The distributor or the business?

 

I’ll use Amway as an example. They make really good products. I’ve used a bunch of them, so I should know. I have compared their cleaning products to name brands and many times they out perform the name brand products. My biggest complaint was that the products cost so much. Amway will say that their products are concentrated so they are equally priced or even lower priced than the competition. In some cases, that might be true. But not in all cases.

 

If I had any idea of how to run an MLM, I probably would have asked my family and other relatives to buy a couple of the products each month. They probably would have supported my efforts and it would only cost them a few dollars more to buy them, than they were spending on the name brands they were already buying.   Then look for other people who would do the same thing.

 

Why network marketing is not a pyramid

 

it's not a pyramid scheme

 

Any group of people working together, when drawn up on paper, looks like a pyramid. If you draw your business’ compensation plan out, and put each level under the previous level, it will look like a pyramid. But I don’t think that’s what most people mean when they say it’s a pyramid. I believe they are referring to their thought that only the person at the top makes money.

 

That is simply not the case. Although, it does appear that way. I, personally, know people who are making more money than the person who sponsored them into the business. I make more money than the person who sponsored me. Of course my sponsor quit.

 

It only appears that the top person makes all the money. In reality, anyone, at any time and in any position, can make more money than anyone else in the company. It’s all up to the business owner.

 

Why network marketing should work

 

Network marketing should work very well. It is a relationship building business and most people either have relationships in their lives or they know how to develop them. It should work because network marketers should all be working together, for the greater good. Your sponsor probably won’t make money until the people who are under them, make money. This fact alone should make everyone help each other to achieve success. To me, a network marketer only needs to learn one skill. That is how to invite people to see their company’s business presentation.

 

If one learns how to invite people, in a really compelling way, then it really does become a numbers game. Just invite enough people. Eventually, you will find enough people who will sign up.  They just need to be taught how to become “inviters” too!

 

Why network marketing doesn’t work

 

At least not as often as it should.

 

Very few people know how to run a business. No one knows what to do.

 

Someone sponsors another person. The recruit has no idea what to do. Too bad for them, their sponsor doesn’t really know what to do either.

 

 the blind leading the blind

 

Most people fail in network marketing because, “the blind leading the blind” is not a good marketing plan.

 

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